This project explores what high-end streetwear might look like if reimagined through the lens of Web3 and AI-generated design. Inspired by the aesthetic of brands like adidas and Nike, the goal was to create a sleek, fashion-forward windbreaker using only original AI tools and workflows — while staying true to Suilend’s branding and the culture of young, stylish, degen-savvy Web3 users on the Sui chain.
Process:
Started with a visual reference sourced online as the initial concept.
Regenerated the full windbreaker design using ChatGPT.
Manually applied the Suilend logo in Photoshop.
Used MidJourney to create a motion loop from the image, extending the video to give it a smoother, ad-like flow.
Composed a custom hip hop beat via Google MusicFX to match the tone and style.
Brought everything together and finalized the edit in Adobe Premiere Rush.
Regenerated the full windbreaker design using ChatGPT.
Manually applied the Suilend logo in Photoshop.
Used MidJourney to create a motion loop from the image, extending the video to give it a smoother, ad-like flow.
Composed a custom hip hop beat via Google MusicFX to match the tone and style.
Brought everything together and finalized the edit in Adobe Premiere Rush.
Objective:
The finished piece was shared on social media to test engagement and collect feedback from the community — particularly around the appeal and aesthetic of the windbreaker. This experiment showcases how AI tools can be used end-to-end to produce high-quality fashion mockups and video content entirely in-house, with no studio, no models, and no physical samples.